Tobacco Tactics
Tobacco Tactics is a research resource powered by the watchdog group STOP (Stopping Tobacco Organizations and Products). Tobacco Tactics' previous site used a Wikipedia-style format that was utilitarian but didn't present their dense information in an easily-digestible manner. I created a design that was as utilitarian, but eminently more scannable and visually memorable. I also designed a wordmark for the organization, which includes a wink to their subject matter.
